[비즈니스 영어회화] 주주들과 미디어를 대상으로 신제품을 소개하는 상황

이 대화는 이해관계자와 미디어를 대상으로 신제품을 공식적으로 발표하는 자리입니다. 대담에서는 제품의 주요 기능, 이점 및 잠재력을 개괄적으로 설명하는 동시에 시장에서 제품이 어떻게 차별화되는지, 그리고 성공에 대한 회사의 기대에 대해 설명합니다.

 

Title: "Presenting a New Product to Stakeholders or the Media"

Presenter: Good morning, esteemed stakeholders and members of the press. Today marks a significant milestone for our company as we unveil a product that we believe will revolutionize the way we approach [Industry/Field].

 

Stakeholder: What exactly is this new product, and what makes it revolutionary?

 

Presenter: Our new product, which we have named [Product Name], combines the latest in [Technology/Innovation] with user-friendly design to [Main Benefit]. Unlike anything currently on the market, [Product Name] will [Differentiating Factor] and [Secondary Benefit].

 

Media Representative: Can you elaborate on how [Product Name] differs from existing solutions?

 

Presenter: Certainly. While there are products that [Current Solutions' Features], none have been able to [Unique Feature of New Product]. This is where [Product Name] creates its own niche. Moreover, our focus on sustainability and user engagement sets us apart in our commitment to not just leading but also responsibly innovating in our industry.

Stakeholder: What are the expected impacts of [Product Name] on the market?

 

Presenter: We anticipate that [Product Name] will capture a significant market share due to its [Reasons for Market Impact]. Early feedback from our test markets has shown a strong consumer interest, and we have a well-structured marketing strategy to build on that momentum.

 

Media Representative: How does this align with the company's long-term goals?

 

Presenter: [Product Name] is a direct reflection of our long-term vision to [Company Vision]. By setting new standards with [Product Name], we're not only delivering on our promise of innovation but also strengthening our market position.

 

Stakeholder: What about production and sustainability? How is the company ensuring responsibility in these areas?

 

Presenter: We have invested in state-of-the-art production facilities that adhere to the highest standards of sustainability. [Product Name] is produced with [Sustainable Practices], ensuring we minimize our environmental footprint. Our responsibility extends beyond production as we aim to create products that are durable, repairable, and ultimately recyclable.

Media Representative: When will [Product Name] be available to the public, and what will be the price point?

 

Presenter: [Product Name] will hit the shelves on [Launch Date]. As for the price, we have strategically positioned it at [Price Point], which reflects the value and quality of the product, ensuring accessibility while maintaining our brand’s promise of excellence.

 

Stakeholder: Thank you for the detailed insights. We look forward to seeing the impact [Product Name] will have.

 

Presenter: We're equally excited and believe that [Product Name] will not only meet but exceed our expectations. We thank you for your continued support and invite you to join us for a demonstration at the conclusion of this meeting.